Improving Customer Experience with Dynamics 365 and Data Analytics

Improving Customer Experience With Dynamics 365 And Data AnalyticsCompanies all over the world agree that if you want to grow your business, you need to focus on customer experience. One way to improve customer experience is with data analytics tools that give you a better understanding of all aspects of your business.

Dynamics 365 comes with basic analytics tools that help you gather information to fuel your dashboards and visualisations, providing your organisation with insights that allow you to become proactive instead of reactive. These analytics tools within Dynamics 365 allow you to:

  • Aggregate customer information – After gathering your information into one platform, your employees are able to make use of the Dynamics 365 analytics tools to develop new insights that can boost ROI.
  • Build visualisations – Dynamics 365’s visualisation tools allow any employee to create easily accessible visual insights.
  • Make use of customer intelligence – Customer intelligence allows you to identify new opportunities using a variety of customer information, such as pain points and demographics.
  • Personalise customer engagement – Customers are increasingly ignoring content that doesn’t appeal to them directly. Dynamics 365 has the analytics and customer intelligence tools necessary to deliver relevant, personalised content.
  • Track customer relationships – Understand your relationships with your customers so that the relationships can be maintained and kept healthy.

Enhance your analytics with Power BI

Power BI provides advanced business analytics tools that can easily aggregate information and perform data analysis. These tools can be effortlessly integrated into Dynamics 365, enhancing its existing data analytics tools and helping you develop deeper insights.

The data analytics tools in Dynamics 365 can help you gain new insights that improve your customer experience and achieve your goals.

If you need more information on how Dynamics 365’s data analytics tools and Power BI can help you achieve this, or are interested in finding out more about Dynamics 365, contact us today.